Books

Hersh's new book

SELLING THE TRUTH: A ‘Semoir’ with Insights for Life & Business is a semi memoir drawing on his adventures as an Authority Advisor and Standup Comedian. It is part business book, part happiness formula for life, and an amuseful read, whether you’re building a business or burnishing your self-image.

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Resources:

60-second Personal Brand Quiz: https://bit.ly/QuizHR

60-second Get Off Your Assets Quiz: https://getoffyourassets.scoreapp.com/

“‘Selling The Truth’ is a must-read for anyone seeking insights on marketing, branding, and life itself. Hersh is a rare combination – a creative visionary, a nuts and bolts tactician, a dreamer, a realist, and an engaging ‘raconteur’ in the best sense of the word. He injects humor into all he does and this comes through with a sense of positivity that is much needed in the world today.”

— David Kahan, CEO, Birkenstock Americas

“This book is a GEM! The many facets of the ‘Nine Knowings’ are priceless. Rephun covers points in life that need to be shared; whether you are looking to improve yourself personally or in business, you will find invaluable precious nuggets throughout this read. Selling the Truth is bejeweled with just that – truth with a lowercase ‘t’ and truth with an uppercase ‘T.’ Rephun shows us that living in that T(t)ruth is the most freeing and natural way to run your life or business and will produce clarity for you on every level. This book is a treasure trove to be stored in your heart.”

— Sandy Ciaramitaro, Educator/Author, “The Good Eggs” series

“This book helped me balance my life. Thanks to this book, I realized my problem was with shoes. I shouldn’t be wearing any. My feet work great. Now I can sell MY truth with an open heart, open mind, and the necessary compassion it takes to love myself while I do it. This book is fun and easy to read, and it doesn’t sell “one answer,” but instead guides its reader to find their own unique solution to what ails them. I feel SO much better. I didn’t realize my truth was THAT. Now I have nothing to sell except my big, dumb, silly heart. Don’t take shit from anyone.”

— Mike Oppenheim, Author/Podcaster

Online MiniCourse

Selling the Truth with Humor & Humanity

 

The 12 “Knowings” from my book will be explored in greater depth here. Coming soon!

As Hersh explains it:

Nearly every night on the 2026 Marketers Cruise

I found myself in the piano bar. No plan. Just connection, curiosity, and a little courage. On the final night, the pianist asked me to do a few minutes of standup, and something clicked. That mix of humor, honesty, and live connection reminded me what I love most: when people stop performing for each other and start communicating with each other. That moment planted the seed for Truth Tastes Funny: An Amusical Experience. It blends the work I’ve always done around voice and clarity with the humor and music that have been part of me since the start. Funny how clarity finds you when you let life improvise.

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Social Proof

Hear from clients who have previously engaged with Hersh 1-1 and in group coaching.

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  • Advance Copy of Selling the Truth

    Exclusive early access to an unreleased branding and marketing guide. “‘Selling The Truth’ is a must-read for anyone seeking insights on marketing, branding, and life itself.” David Kahan, CEO, Birkenstock Americas