Who Have You Become?
Your reputation may be accurate. It may also be out of date. A few years ago, I wrote a book called Selling the Truth: A Semoir with Insights for...
You’ve Earned the Right to Choose. So, What Are You Going to Choose?
There’s one asset the plan often leaves out: you. I’m sitting on the deck in Connecticut, gazing out at the lake. The lawn rolls down toward the water. There...
You’re Not Missing Pieces
You’re missing the picture. Every puzzle comes with a picture on the box. Business doesn’t. Instead, we collect pieces. A website. A LinkedIn profile. A keynote. A podcast. A...
Before You Produce a Sizzle Reel
The camera has no imagination. It simply records yours. Last week, I wrote about raising capital. This week, let’s talk about cameras. Before I advised founders, I represented some...
Where Are You in the Journey?
Recognizing the stage you’re in is often more important than choosing the next tactic. Every conversation I have starts in a different place. Not because my process changes. Because...
Before You Raise Capital
Money scales businesses. Conviction starts them. Last week, I wrote about hiring a CEO. This week, I’m thinking about founders. Not the version standing in front of investors. The...
The Sound of Paying Attention
You become the voice of experience when you describe what you’ve seen. There comes a point when experience changes the way we speak. Partly because we know more, sure....
Before You Hire a CEO
What every leadership search assumes… but almost no one resolves. Last week, I wrote about why PR gets people to look, but doesn’t decide what they see. As my...
Coherence
People don’t experience your business one piece at a time. They experience the whole. Your website. A conversation. Your book. A keynote. Your people. An introduction. A proposal. None...
The Thread
In an instant, everything you’ve been trying to express becomes what people see first. I’ve interviewed thousands of people across every field imaginable. Whether it’s twenty minutes or three...